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Common Outdoor Signage Mistakes

Designing for the great outdoors–like on the outside of your building or near a freeway–is very different from the design on interior signage. Because of the difference, sometimes designers and businesses make some crucial mistakes. They forget to account for the fact that these designs are outdoors. And because of that, their marketing efforts go to waste. […]

Pack-Outs for Your Print Marketing Campaigns

Pack-Outs for Your Print Marketing Campaigns

Businesses thrive on marketing campaigns–and what better way to market than signage? It’s visible, usually colorful, and meant to grab attention right away. What could go wrong with branded signage? Unfortunately in franchises, a lot could go wrong. It’s often too easy for franchisees to create signs and other marketing materials that go off-brand. It […]

5 Manager Mistakes (That Make Good Employees Quit)

5 Manager Mistakes (That Make Good Employees Quit)

Few things do as much damage to your business as good employees leaving. And few things can chase away an employee as effectively as a bad manager. Research has proven that up to 70% of employee motivation depends on the manager. Hold your managers accountable, and keep good workers from leaving before they put in their notice! Overworking […]

Why Star Players Make Bad Managers

Why Star Players Make Bad Managers

When an employee performs extremely well, earning plenty for your company, it may be tempting to promote them to manager. After all, they might encourage others to succeed, right? However, a recent study by the U.S. National Bureau of Economic Research suggests that maybe you shouldn’t. A Bad Boss in the Making In order to […]

3 Reasons Why Employees Quit

3 Reasons Why Employees Quit

Perhaps your business requires your employees to work overtime, or to take on a lot of projects. This alone isn’t enough to quit, for most employees. However, if you fail to treat your employees right–whatever their workload–you’ll find them jumping ship. If they stay, they might refuse to go the extra mile in customer service […]

4 Franchise and Business Strategies

4 Franchise and Business Strategies

Before you start up your franchise, you need to put considerable thought into your business strategy. What works for one business might destroy another. So, every franchise will need its own unique strategy. While we can’t tell you how to run your business specifically, we do have some excellent business strategies you might consider putting into […]

3 Business Moves to Regret

3 Business Moves to Regret

Business aren’t infallible. CEOs tend to make as many mistakes as any employee of a company. Some of these mistakes, though, can be rather costly. These errors in judgment may have cost companies millions–or even billions. Google It Years ago, Google was in trouble. They had, shockingly, arrived too late on the search engine scene, and […]

Handling Difficult Coworkers

Handling Difficult Coworkers

They are present in every workplace, from the complainer to the distracting chatterbox, from the gossiper to the bully. But you must learn how to handle difficult coworkers. Leaving an annoying or bad situation to simmer can only cause further escalation and lack of productivity. Eventually, you’ll come to work miserable every day. Here’s how to deal […]

Why You Should Create Subtitles on Videos

Why You Should Create Subtitles on Videos

Marketers and content creators are always looking for the next big thing to help send their brand’s message. And in the last few years, it has been video. Video continues to skyrocket on all social media platforms. But for many companies, it’s not yet perfect. Why? Because they don’t use subtitles! If you don’t already, […]

Get Real About How You’re Doing

Get Real About How You’re Doing

Whatever our idea of “being in charge” is, chances are we picture strength. Courage. Being totally unflappable. It means never displaying weakness in order to keep the whole team strong. Right? Actually, wrong. It’s time to be a better leader by being vulnerable. Bart Lorang, Managing Director at V1, starts every meeting by assessing how […]