Direct mail continues to be one of the most successful marketing tactics ever developed. When done right, it has a response rate of over five percent.
What does your direct mail marketing piece say about you?
Businesses respond to the personal touch that’s delivered along with the marketing piece. What you send your potential costumers will demonstrate your dedication and showcase your character.
If a business receives something as bland as a simple postcard from you, what can they assume your business is like? First, they can assume you’re cheap. Second, they can assume you’re not creative; and without including a personal touch they can assume you really don’t care to have their business.
Your direct mail should be different. Show them how creative you can be, and show them you care by sending them something they can enjoy in their office or share with the staff.
Get inspired with these creative direct mail pieces.
For creative direct mail ideas contact us at Divvy. We’ll help you put your best foot forward as you expand your business.