franchise marketing

5 Reasons to Create a Marketing Calendar

Marketing calendars are essential tools for any business. They’re fluid but organized, there to help you manage your campaigns through a month, a year, or even longer. Whether you use Excel, Google Spreadsheets, or another program, these turn your hours of marketing planning into a simple, coordinated resource. Here’s why you should be creating an updated, widely-used marketing calendar in your business!

1. Unified Messages

Creating a marketing calendar allows your team to stay on top of your branded messages during a campaign. You may have an overall product or service you want to push for a month or a quarter. Organizing and unifying your messages through a calendar can help your social media posts, blog posts, and advertising materials to work together on this goal.

2. Promotions

Along with promoting particular products, using a marketing calendar can synchronize your offers, like discounts and special deals. This allows you to space them out as you need for your business, rather than risking all of them becoming clumped together in one part of the year.

3. Organizing Team Members

From project managers and content writers, to creative team members, everyone will need to stay on top of their job and what must be done to proceed with the project. Coordinate their efforts through the calendar. This helps everyone see what their tasks should be, and how they contribute to each marketing campaign or project. This is not only good for keeping track of who does what; it’s good for helping your employees feel and stay productive.

4. Accountability

Marketing calendars helps managers–both at the franchisor and franchisee level–stay on top of all that work. Creating a marketing calendar holds each team member accountable for thier piece of marketing tasks. You can use the calendar to establish deadlines for each member and piece of the project as well. With the help of this tool, you’ll be able to make sure your projects, posts, and advertisements go out on time.

5. Trends

Each marketing calendar helps you plan for the consecutive year. What worked and what didn’t? While trends come and go year by year, there will be some that resurface. For example, you might see what worked on holiday campaigns, and build on that in coming years. Using a marketing calendar can help you keep better track of how to use this to your advantage.

Put your marketing calendar to use with Divvy! We can help you schedule your marketing campaigns and print projects. Call or contact us today.

Marketing Strategies You Should Use to Attract Franchisees

Without marketing, neither you nor your franchisees are successful. But franchise marketing strategies must be carefully tailored to both corporate and franchisee levels, or they could backfire. All your strategies will need to work together to make your franchise profitable, and to attract future franchisees. Learn more below about these strategies, how they’ll work together, and how you can use them to attract franchisees.

For Corporate:

These marketing strategies on the corporate level should attract more franchisees to your business.

Location-based strategy

Tie your strategy to location, focusing on the regions you want to build out first. If you establish a strong foothold in a region and build out from there, franchisees will want to come to your business. You can do this through:

  • Local SEO and keywords
  • Yelp ads
  • Social media ads and marketing
  • Radio and TV advertising
  • Billboards
  • Direct mail

Using both online and offline marketing will expand your reach regionally and draw interest in your business.

Use franchise lists

Get on sites like Entrepreneur, or anywhere with posted lists of franchise opportunities. You can get on an industry-specific lists as well. Your future franchisees are probably already reading these lists!

Stay on their minds

Franchisees have a lot to weigh when choosing to invest in a business. So they’ll go through a lot of options, and if you’re not careful, your franchise can get lost among dozens of other options. Once you’ve recorded their email and other important information, keep that relationship alive. This might be through newsletters, your blog, or a tool like Infusionsoft.

Focus on brand

Much of what will sell your franchise to new buyers is the brand. Your brand should be gaining recognition and trust, which encourages people to get involved with your business. Invest in excellent design, both for your brand and for your website, to stand out for the right reasons.

Target similar businesses

Attract future franchisees from a similar business outside your franchise. Give them a presentation with plenty of marketing materials to show why they should switch over to your franchise. Owners of similar businesses know something of the industry, and if you can convince them your franchise is better, you’ll both be more successful for it.

For Franchisees:

Depending on your franchisees’ needs, you should set up a marketing service for the franchise level. Have your franchisees vote on the kinds of marketing programs they want or need to help make the franchise successful.

Location

As with corporate marketing, target your marketing based on franchisees’ locations. You can use the same elements as in a corporate marketing program, but you must make sure you are delivering to the right audience in the right way for each region. This is especially important for areas with many franchisees near one another.

Upgrade

Not all marketing options are equal, particularly not in a franchise. Nor will one strategy work forever for each owner. You should create a variety of marketing packages that your franchisees can pick based on budget and need. Then, allow them the opportunity to upgrade and downgrade.

Issues:

Be aware of communication and reporting–two of the largest issues in a franchise. Between both the franchisor and the franchisee, there should be an open line of communication so both sides can speak about the value of their marketing. It’s also important to make sure your franchisees understand how to carry out their marketing plans, which can often be very complicated. Make sure that on your end, you create a lot of clear reports that the franchisees can receive in a timely manner and easily understand.

 

With a powerful marketing strategy and brand credibility in hand, your franchisees will attract new owners before you know it. As your franchise grows, let Divvy help with your marketing materials! We’d love to help.

How to Strengthen Your Franchise: Avoid These 7 Costly Mistakes

When investing in a franchise, you want to ensure that your business will continue to receive success. Strengthen your franchise by avoiding these 7 mistakes that could harm your brand and lead to franchisee failures:

Inflexibility

As the franchise owner, you are in charge of making the major decisions that effect your entire franchise chain. However, don’t be so tightfisted that you’re unwilling to listen to the ideas your Franchisee owners have. You don’t have to agree with everything that they suggest, but be open to new ideas that can strengthen your franchise and brand.

Expanding Too Quickly

A franchise is meant to grow and succeed, but it doesn’t (and often can’t) happen all at once.  ooking back on its first four years of operation, admitted that one of its biggest early mistakes was leaving the markets of the Southeastern states before it was ready. It granted several franchises for locations in California, which, one after another, turned into nightmares for franchisees and franchisor alike. The franchisees were simply too far from the company’s headquarters. Support and training were difficult; regular monitoring and assistance were nearly impossible given the expense of travel. Small difficulties went unattended and grew into large problems that eventually led to costly restaurant closings.” Let your franchise grow comfortably at a rate that you, the Franchisor, can maintain.

Hiring the Wrong Franchisees

Along the same lines, when you do decide to add more franchisees, take the time to hire someone with a business ethic that matches your own. Andrew A. Caffey suggests that, “The best way to avoid this problem is to make sure the franchisor is adequately capitalized to allow for slower, more measured growth, and allow time for the company to identify the best prospective franchisees possible.” Remember, this business is supposed to last long term. Invest the necessary time it takes to hire the right people.

Forgetting Employees

Now that you’ve hired the right people, be sure to take care of them. Understand the reasons they are working for you so that you can ensure their needs are met. Do your employees enjoy the flexible hours? If so, applying stricter hours to all franchisees could be a big mistake that could loose future employees. Are they working for you because they believe in your product? Then changing the product too drastically might scare them away.

Remember, dedicated employees mean a thriving business. Be sure to care for them and meet their needs so that they can continue to meet the needs of your customers.

Cutting Costs that Compromise the Customer

Saving money on unnecessary costs is a good thing, but compromising the customer’s experience is not. Just like with your employees, be aware of what keeps your clients coming back again and again. Do you have special discounts or deals that they look forward to each month? Getting rid of them altogether may be a mistake. Is there a special item on your menu that your customers adore? Find what keeps your customers coming back, and give them the quality experience they have come to know and love. Remember, it is much easier (and cost affordable) to retain a loyal customer than entice a new one.

Not Sharing “Secret Sauce”

Each business has secrets to its success, whether its a special recipe, a method of training employees, or the attitude with which it receives potential clients. President of Osteo Strong Franchising, LLC, Kyle Zagrodzky, puts it this way: “Entrepreneurs are charismatic, and when they’ve built a successful business and start considering franchising, they often severely underestimate how much of their personal touch makes that business thrive. To win on a massive scale, a franchised company has to be duplicable, but you can’t replicate yourself. Franchisees have to feel connected to the spirit of the brand, and the best way to do that is through great educational resources. Offer franchisees immediate, easy access to a full suite of educational tools that will show them the recipe for your secret sauce so it can be recreated in every unit.”

Trust your Franchisees with the secrets to your success so that your brand can continue to thrive.

Brand Inconsistency

Your brand is how your customers recognize you. If your logo or brand colors are changing from location to location, it will confuse customers, and make some of your Franchisees start to look like cheap knock-offs. Keeping consistency is especially important when rebranding your business.

It’s not all just about logos, however. Are you updating your franchise menu? Offering a new discount? Branded marketing materials should be consistent across your brand, and for that to happen, they need to be easy for your franchisees to access. Here at Divvy by Alexanders, we specialize in helping Franchiees keep branding consistent over all of their social media and print marketing materials. Find out more about Divvy here, or contact us in the form below for additional information.

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How to Optimize Your SEO with Keywords Continued

In the last SEO optimization blog, we discussed only two of the three factors that affect your websites SEO. In this blog we are going to continue where we left off so that your website can perform well and rank where it should be organically. The last area to focus on to improve your SEO and really optimize your website is the quality of keywords and the website itself. You can judge the quality of your keywords and website by the following criteria:

Keyword Quality

High CTR

A high CTR (Click-through rate) is very representative, at least to Google, of the quality of your keywords and that your chosen keywords are relevant to your landing page. Typically, your webpage CTR also strongly effects your organic rankings. The higher your CTR is, the higher your organic ranking. By choosing quality and relevant keywords, you will start to see that your SEO optimization efforts will be reflective on your organic rankings.

Low Bounce Rate

A low bounce rate is definitely a positive quality about your choice of keywords and the quality of your site. There are any number of reasons why a potential customer will bounce from your website, but the most common are that your keywords weren’t directly related to what they were searching for, the quality of your webpage turned them away from you, or that they don’t know or trust your brand. A low bounce rate is indicative that your keywords and webpages are highly related to what they searched for and you will start to rank even higher for those particular keywords.

Webpage Quality

Short Loading Times

If your webpage takes a really long time to load, you can conclude that you have room to optimize for website performance. Not to mention all of the lost potential customers you would have if your webpages performed well. On top of that, if you have longer loading times, you will rank lower because Google requires fast loading pages. If you need help to optimize your webpage load times, here is a tool from Google that will be very useful.

Proper English

A very minor mistake in your spelling or grammar on your webpage will negatively impact your ranking in Google. Make sure you review your material before publishing it to your website so that a dumb grammatical error doesn’t hurt your company and website. If you need to, have other people you trust review your work. Having an extra set of eyes on your work will not only improve your the work you do, but it will help to optimize your website.

Limited Ad Space

If your webpages are cluttered with ads, that is very distracting and unattractive to consumers so Google penalizes those who practice this. What is considered too many ads? As long as your website doesn’t have ads filling in all possible white on your webpage, you should be fine. Try limiting it to two or three ads at the most. To add salt on the wound with ads on your webpages, having too many ads also slow down your webpage which will lower your rankings. To correctly optimize your webpages, having a balance of content and ads is the best guideline to follow.

Original and New Content

Content is an important factor to consider in order to optimize your website. Content increases the amount of links within your website and Google really likes that. There are various ways to increase the amount of content on your website. The most popular way of doing this is blogging, but blogging isn’t for everybody. If you are an ecommerce site that is continually updating your website with new pages for new products, that is another way of effective link building. Whatever method you decide to use to increase your content, the biggest thing is to make it original or unique to your website.

Need Help?

Here at Divvy we provide beneficial services, both digital and print, to help your business or franchise grow. Fill out the form below so that we can help fulfill your needs today!

 

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How to Optimize Your SEO with Keywords

Picking the correct keywords for your website is very important for your SEO (Search Engine Optimization). Your keywords can either significantly help your website show up on the first page of Google, or your website will be lost among the dark domains of the second page, or even worse, the third page. Statistically speaking, less than 10% of online searchers actually go to the second page. This means your chances of being seen is slim to none if you aren’t on the first page. Google uses various criteria to measure your website, but there are three main areas that you should focus on to start improving your website: keyword phrase, relevance, and quality. We will only focus on the first two in this blog: keyword phrase and relevance.

Choosing Your Target Keywords or Keyword Phrases

When choosing your target keywords and phrases, there are a few things you will want to consider: the relevance to the topic, traffic, and competition.

Relevance

Make sure that your keyword or phrase is about your product or service. If you are selling jewelry and your keyword phrase is about headphones, your keywords are definitely not going to help your website at all. If you have a product that most consumers aren’t familiar with, try using a keyword that consumers are familiar with and would probably use to search for what you have to offer.

Traffic

There is literally no point in using a keyword or phrase that isn’t searched. You might be able to dominate that keyword or phrase and always rank #1 on Google for it, but if there is no traffic going to that phrase, then you are wasting your time and money. Make sure that when you do your keyword and phrase research that you only consider ones that have consistent traffic. There are many resources available to digital marketers to do keyword research. We suggest using Google Adwords because it is data directly from the source, it is free, and it has plenty of features to help you make informed decisions.

Competition

Now that you have found keywords and phrases that have traffic, you need to consider your competition. I suggest typing your chosen keywords and phrases into Google to see who shows up. Are there any large corporations? Are there any specialty stores? You need to see how hard it is going to be to get your webpages on the first page.

Relevance of Your Keyword Choice

Now that you have decided on and mapped what keywords or phrases you want to attribute to each webpage, the next step is to make your entire webpage relevant and optimized for that keyword or phrase. Make sure keyword or phrase is located in the URL, the title tag, header tags, within the main content of the page, the image alt text and file name, anchor text and structured data. By ensuring your keyword or phrase is contained within those areas, you can be confident that your on-sight SEO for your webpages have started to be optimized for the first page of Google.

Need Help?

Here at Divvy we provide beneficial services, both digital and print, to help your business or franchise grow. Fill out the form below so that we can help fulfill your needs today!

 

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How to Utilize Print Marketing in a Growing Digital World

As most of the marketing world moves towards digital, a lot of companies are dismissing the advantages of incorporating print marketing with their digital strategies. The cliche phrase most print companies use, “Print isn’t dead”, still holds a lot of truth. According to research done by Nielsen, more than half of all the shoppers in the U.S. still use print marketing at least once a week to seek product and sales information.

 

Effectiveness of print marketing with shopper engagement.

Image and research from Nielsen.com

 

Print marketing is still a powerful medium to communicate with your customers as long as it’s involved in your digital strategy. Here are a few ideas of how to include print in your digital strategy.

Print Marketing Strategy

Personalized Postcard Campaigns

Postcards are a great start for starting a multi-channel marketing campaign that benefits both print and digital marketing because of their simplicity. You can see success in this type of strategy by personalizing the postcard and implementing digital tracking methods. Personalizing anything, whether it’s a t-shirt, postcard, or promotion, adds more personal value to the customer. Adding value to your brand or products at a personal level will significantly increase the chances of conversion, or a purchase.

After personalizing the postcard, you need to implement some sort of tracking capability on each postcard. There are a few ways to do this:

  1. Personalizing a website URL to include their name
  2. QR Code that takes them directly to your website
  3. Unique discount codes for that person

A great example of a company utilizing this multi-channel marketing strategy is Bed, Bath, & Beyond. Have you ever received one of their catalogs in the mail? On the back of each catalog, it has your name and a personalized discount code. How many times have you not gone into the store to make a purchase with that discount? Probably very few. After a purchase is made, if you get online, you will most likely have an email from Bed, Bath, and Beyond and will start seeing their ads more frequently on websites or social media.

 

Direct Mail

Direct mail is another effective way of utilizing print to increase its value in the modern world. Direct mail was one of the first marketing tactics used to reach a wider audience. Companies would send out catalogs and letters to inform the public of their company and available products. Direct mail is still useful, but you can’t use it how it was in the past. With the inclusion of digital marketing in the world, everything has become much more personal and direct. In order for direct mail to be relevant and beneficial to your company, it needs to be just as personal, if not more personal. than the digital world. With that being said, don’t dismiss any support or information that is available about your customer from digital. Utilizing the data from the digital side of marketing will give you a direction in where you need to go in order to make direct mail personal.

Direct mail is a great way to personalize a written or typed letter to a current customer or to a potential customer. In the world of business, creating and maintaining lasting relationships is very important. Giving tangible items, especially in the digitally-focused world we live in, is one of those ways to really stick out from the crowd because print marketing is rarely used anymore. You can tie this strategy into the digital world by following the same recommendations as mentioned above in the postcard section.

 

Business Cards

Business cards have been a business standard for a very long time. They have long been the most convenient way to quickly give someone your personal or professional information. Now with the addition of websites and social media, businesses have more ways to access potential customers than ever before. By including website and social media URL’s or QR codes on the your business cards, you are giving potential customers even more resources to discover your business.

Print marketing is still very relevant and can be a vary strong addition to any digital strategy already in place. As the world continues to move towards digital, you can set yourself apart from all of the competition by utilizing print in a more personal way than ever before.

Need Help?

Divvy has offers for whatever marketing situation you find yourself in. Click here to see what we have to offer.  Contact us to see how Divvy can make a difference for your company today!

 

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Creating Suspense on Social Media

Creating suspense on social media is easier than you think. You will be ready to create audience anticipation in a matter of these three steps:

Know Your Social Networks.

Each social media platform has unique advantages and disadvantages. For example….

 

Facebook is a consumer-focused social network with high engagement. Fan pages integrate within newsfeeds, allowing content to go viral. It is a good place to post industry-related articles, pictures or videos but a bad place to make a sales pitch.

 

Twitter is a micro-blogging platform for rapid and efficient distribution of information. It is great for joining in on conversations with ‘hashtags’ and news updates. Twitter is a fast-paced platform, and companies often don’t know how often to tweet or how to engage or respond to followers, hurting their online presence.

For more information regarding differences between social networks, click here and here.

 

Remember to consider the demographics each channel attracts. Match your target audiences to the appropriate channel(s) they would use.

 

Don’t forget that each platform has its own culture. Fill out your profiles according to the culture with avatars, cover photos, bios and profile information. Also, use the language your target audience would use to find you.

Make a Plan.

It’s time to make a plan. Whether you are announcing a new store, product or service, there are a variety of tactics you can implement to create suspense on social media, including:

  1. Release countdowns
  2. Giveaways
  3. Behind-the-Scenes and Sneak Peeks
  4. Media Hooks
  5. Fan Competitions
  6. Scavenger Hunts

 

Giveaways are great ways to build your audience, while fan competitions are best to get your fans engaged. Media hooks include the following options: product packaging, branded art, soundtracks, demos, or trailers. If you don’t think a media hook is right for you, consider a sneak peek of how a product is made or a service is prepared.

 

Whatever you decide to do, make sure it is in line with your social network(s) and target audience(s).

Engage with Your Audience.

Don’t forget to engage with your audience throughout the campaign. Anticipation and suspense brings forth mystery and curiosity. Do you know what that means? Your audience is going to be asking questions. You need to be the one to answer them. Don’t let the media – or anyone else, for that matter – tell your story for you.

 

Re-tweet, like, comment and respond to all communication from your audience(s). Become a thought leader by being credible and reliable. You’ll have people begging to know what’s next.

 

If you still need help crafting a plan to create suspense on social media, call Divvy. Divvy specializes in social media marketing. Call 801-224-8666 or fill out the contact form below.

 

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Words Per Post | The Perfect Word Count for Your Blog

Words per post refers to the number of words in each blog post. There’s a lot of data out there determining the “perfect” number of words for a blog post, but a lot of that information is conflicting. With that said…

 

How do you determine the right depth for your blog post? Is there a golden rule? The answers to these questions are both simple and complicated.

Determining the Perfect Word Count

Determining the perfect word count is complicated. Some bloggers praise shorter blogs while others support longer ones. At Divvy, we follow a variety of SEO tactics, including each post containing minimum of 300 words.  This is our minimum, but again the perfect word count is complicated. The best answer to the question is dependent upon the content.

 

words per post dependent upon content

 

The depth of your blog posts should be led by the content of your post. Are you answering a simple question? Or offering unique insight? You want to provide enough answers to your readers without getting fluffy or off topic.

 

The best rule of thumb: Offer benefit to your readers.

250 to 300-word posts are good for short, sweet, and straight to the point blog posts. You can offer a quick overview of a concept or answer a simple question in these types of posts. This post, for example, contains 435 words. See how I answered a question without overloading you with information? That’s why shorter posts are more frequent. They are easier and faster to write and still useful to readers.

 

600-word posts allow you to join in on the conversation with greater detail. There is more room for depth, discussion, and creativity.

 

900-word posts require more research, details, and depth than that of the previous shorter word counts. With this length of post, you need to understand the topic and provide more information to your readers.

900-word posts can discuss information on a general subject or detailed information on a specific topic. With this length of post, you can get more specific with points and subpoints.

 

1200-word posts are full of relevant, detailed information. There is no fluff in these posts, only rich content. If you are writing an 1200-word post, make sure that your content will meet the expectations of your readers.

 

As you go about writing your personal or business blog posts, make sure you offer the right amount of information to the person who found your blog. If you don’t, they won’t return.

 

Does your business or franchisee need help with blogging or SEO? Call Divvy at 801-224-8666 or fill out the contact form below. Our team specializes in these areas. Talk to you soon!

 

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How to Write Irresistible Content

“I don’t know how to write irresistible content.” Don’t worry – it’s not as hard as you think. With a little critical thinking, organizing, and planning, you can be on your way to writing irresistible content. We promise – it’s actually very easy. Follow these 7 tips:

1. Know and Connect with your Audience.

You need to understand what makes your buyer tick. Make that connection. Understand what they require in order for them to want to interact with you and request for more information. Write content that would irresistible to your target audience. The more interesting the information is to your target audience, the more useful it is to them.

 

Find out what particular problem(s) your audience has, and speak to it.

2. Assume your Audience Doesn’t Know what you Know.

Avoid jargon, buzzwords and industry-talk. Use terms that they would use in order to find you. They found you, they have come to you. Now you need to explain yourself clearly to them.

3. Make the Content Applicable.

Don’t just spit information out into the world. Make the content worthy of reading and applying. Don’t just share information. Share how to do what you are describing.

4. Be a Credible Source.

You need to build trust and credibility to get results. Cite your sources and have social proof. Social proof examples include:

  • Statistics
  • Testimonials
  • Reviews
  • Endorsements
  • Examples
  • Quotes
  • Anecdotes

Build trust up front. It is worth it.

5. Write…. and Don’t Forget to Design.

Write and design your work so it is easy on the eyes. You spent time gathering information, researching, and planning. Don’t ruin all that work by not designing your content. You want to invite your audience to read and learn more.

 

Avoid writing long sentences. Or follow up with a short one.  Write short passages and paragraphs to invite your reader in.

 

Spend time finding the proper formatting so that your rich content won’t be skimmed over. Or worse – bounced away from.

6. Stay True to Yourself.

Stay on brand. Use your voice. It differentiates yourself from all the other writers out there.

7. Practice and Analysis Makes Perfect.

Go start writing right now! The best way to get better with irresistible content is to practice, analyze, practice, analyze.

 

Share your work! Analyze how well it did. Try something new and analyze it again. Figure out what content is getting looked at and what is working.

 

Do you need help with writing irresistible content? Call our office at 801-224-8666 or fill out the contact form below. Divvy specializes in marketing consulting and social media content strategy.

 

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Why Your Business Needs Multimedia Marketing

Businesses need multimedia marketing in order to survive in today’s fast-paced world. Consumers are not solely reading newspapers anymore. They are listening to the radio, watching television, driving by billboards, reading direct mail and surfing the web, too. This developmental change has made it harder for businesses to reach consumers on only one platform. This is why multimedia marketing is essential in today’s marketing and content strategy.

What is Multimedia Marketing?

Multimedia marketing is not as intimidating as it sounds. “Multi” means many and “media” stems from the word medium, creating the phrase that simply means “many medium(s) marketing”. That’s all it is!

Multimedia marketing is sharing one consistent message on multiple channels. One message needs to be supported by multiple channels in order to reach more consumers.

Through a combination of pictures, videos, graphics, social media and the more traditional methods, such as direct mail, press releases, and advertisements, businesses can reach more past, current, and potential customers. An increase in reach leads to an increase in brand awareness, and an increase in brand awareness leads to an increase in website traffic.

Reach

Because a business is sending one message through multiple channels, it is reaching more people. Sending out a piece of direct mail, for example, will only reach those who receive the mail. If you combine that marketing strategy with an infographic shared through social media, you will reach the people who receive the mail and all those who see the graphic online through Facebook, Twitter, Pinterest, etc.

Brand Awareness.

The business that masters multimedia content strategy is the business that masters brand awareness. If you are doing it right, you know that each medium has a characterized user. For example, those who read newspapers are typically older, and those who are on Instagram are typically between the ages of 18 and 29. Knowing this, a business can tweak its message to appeal to the different consumers. When a business is able to share a consistent message on multiple platforms, it is able to increase brand awareness.

Website Traffic.

What does an increase in reach and an increase in brand awareness lead to? An increase in website traffic, and thus an increase in leads and potential customers.

 

Do you need help creating a cohesive multimedia marketing strategy? Fill out the contact form below or call us at 801-224-8666. Divvy specializes in maximizing your business or franchise’s marketing efforts.

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